Golden Print [EN]: Chapter 127

Imagine waking up on a weekend morning. Soft sunlight warms your face as you open your eyes. A happy feeling fills you, light and fresh as the new day. You sit up slowly, the edge of the bed cool under your legs.

Woo-jin’s calm voice filled the hall.

“As you open the window, a refreshing breeze touches your face, carrying the scent of the river.”

With each word, the screen changed, showing a 3D picture that matched the story.

“You easily grab your bath supplies and take the elevator to the 25th floor.”

“As you swipe your resident card, the doors open, showing you the community center.”

Woo-jin started by telling a story to the members of Cheongdam Seonyeong.

It was about Cheongdam Clio Summit, the apartment that Woo-jin designed and was presenting to them.

He began to describe the lives of the future residents through this story.

“After a nice shower in the community center’s sauna, you put your things in your locker and change into your swimsuit.”

“As you enter the swimming pool, the beautiful river view from the sky bridge catches your eye again.”

“After a good workout in the pool, you head to the community restaurant for breakfast.”

“As you walk up the stairs in the sky bridge, the restaurant welcomes you with its great view.”

Woo-jin’s story began suddenly.

At first, the members looked puzzled.

It was a new approach, different from other construction companies.

But only for a moment.

Everyone who listened to Woo-jin quickly became interested in the story.

In the end, the person in Woo-jin’s story was just like the future residents.

It was a story about their future selves, so they were easily drawn in.

“After paying with your resident card, you enjoy a simple and tasty breakfast before going home.”

“Your house is a bit messy because you haven’t cleaned. But you need to leave soon for an appointment.”

“Before leaving, you use the pad in the living room to book the concierge service – a helper who can manage everything from cleaning to laundry.”

“From tidying up to laundry, the cost is added to the management fee, like breakfast. But it’s worth it.”

“Because your time is more valuable than the cost of this service.”

Myungsung Construction focused on the view. Jeun Construction talked about their history. SH Corporation showed off their technology.

Woo-jin and Cheonwoong Construction offered the best community space and service ever seen in an apartment.

At the start, they didn’t even show a picture of the whole apartment.

They thought it would be hard to appreciate the design without feeling the atmosphere first.

So, Woo-jin first showed the lifestyle he had created.

A special lifestyle never seen before.

Services that made you excited just by imagining living there.

They wanted to make it so good that people would choose Cheonwoong even if it cost more.

Woo-jin wanted to show something special that couldn’t be found anywhere else.

‘It can’t be ordinary. I have to make them really want it.’

Cheonwoong’s construction cost was 80 billion won more than the other companies.

For the members, this meant paying 30 to 40 million won more for a 34-pyeong apartment.

This was a lot of money, enough to buy a good car.

So, they had to show that it was worth it.

They also had a plan to reduce the cost by raising the price and having Cheonwoong take on the risk.

This was their secret weapon to use at the end.

When the members really wanted to live there.

At that moment.

He would give them one more reason to choose Cheonwoong.

‘It’s like when something you really want is on sale.’

So, to complete his plan.

He began to add details to the story.

“You meet old friends, have lunch, and chat happily.”

“And you talk about the Cheongdam Clio Summit apartment, where you recently moved.”

“Your friends are jealous that you live in the best apartment in Gangnam.”

Click-

When the members were completely absorbed, Woo-jin changed the screen.

And then.

“Ooh……!”

“Wow…….”

People gasped in the hall.

One of Woo-jin’s carefully prepared features, a high-quality picture of Cheongdam Clio Summit, appeared on the screen.

But Woo-jin’s story continued.

“Wow, your house is like a luxury hotel, not an apartment.”

“I heard there’s a swimming pool on that sky bridge?”

The picture of Cheongdam Clio Summit was amazing.

Two tall buildings stood high on the riverside.

A beautiful sky bridge connected them.

Other buildings with lower floors were next to the two buildings. A large terrace was created on the lower floors where the river view wasn’t as good.

Instead of trying to give a river view to every apartment, they created other attractive features.

Instead of squeezing the river view into a narrow space, they decided to offer other benefits.

“Your friends are jealous and ask you to invite them over.”

“So, you book a community guesthouse for them for a day.”

“While staying there, they can experience the lives of the residents.”

“And they will think.”

Woo-jin paused.

“Ah, I want to live in a place like this.”

Woo-jin’s story was reaching its high point.

He showed all the designed spaces to the members.

Each design was carefully thought out.

Click-

When Woo-jin clicked again, a picture of the premium guesthouse, one of his best designs, appeared.

Then, people gasped even louder than before.

“Wow……!”

“Amazing!”

“That’s a guesthouse?”

“Can they really build it like that?”

Cheongdam Clio Summit has higher ceilings than normal apartments.

Normal apartments have ceilings of 2.3 meters. Cheongdam Clio Summit feels more open with ceilings over 2.8 meters.

So, the 25th floor, where the community center is, is like the 30th floor in other apartments.

The guesthouses connected to the sky bridge looked like pool villas floating in the clouds.

Also, if you look at the river from the outdoor pool….

The pool seems to flow into the river, making the sky and water look endless.

It’s like a view from a fancy hotel, right in the building.

“If I lived here, I wouldn’t want to go anywhere.”

“Are they just drawing it to look good? Will they really build it like that?”

“It must be in the contract.”

“I saw it in the booklet, but it didn’t seem this amazing then.”

Woo-jin smiled as he listened to the members.

It seemed to be going well.

‘If we build the infinity pool, we’ll be ahead of everyone else by 15 years.’

In Woo-jin’s previous life, infinity pools in apartments became popular around 2025.

People tried to build them in the late 2010s, but the government didn’t allow it.

Because the real estate market was booming, the government made rules to control prices.

This stopped new designs like sky bridges.

So, Woo-jin was happy that it was 2010 now.

Before the market recovered, the government was starting to help the real estate market.

This was the time when Woo-jin could build what he wanted.

Of course, a booming market would be better for making money, but this was different.

‘Okay. I’ve done enough. Time to finish up?’

Woo-jin, who told the story of the residents through a character named A, began to explain the designs and services he hadn’t mentioned.

This was like the other companies’ presentations, but the feeling was different.

The members were already imagining living in Cheongdam Clio Summit.

They listened carefully to Woo-jin.

When Woo-jin finished, the members were nodding.

Now, they understood why Cheonwoong’s construction cost was so high.

“If all these things are included, it makes sense that it’s expensive.”

“If I can pay a bit more and live in a place like this, it’s worth it.”

Woo-jin paused and waited for the members to quiet down.

When the hall was quiet, Woo-jin spoke into the microphone again.

“So, what do you think?”

The members looked at Woo-jin.

“A special place for you. A unique residence that doesn’t exist anywhere else.”

Woo-jin took the microphone away and swallowed.

Now it was time to talk about Cheonwoong’s offer.

“Cheonwoong Construction wants to create this new living space with you.”

“We want to build the best luxury residence in Cheongdam-dong, a place that holds your memories.”

Woo-jin stopped, and the hall was silent.

They were waiting for him to continue.

“We will build the best house in the best location, a house that everyone wants to live in.”

Woo-jin finished his story.

“Beautiful architecture promises a happy life.”