The Hongxing Group’s 50 Million Solicitation Plan—What’s Wrong with a Ride-Hailing Driver Having Some Money? (1)
Li Qinqin immediately sent a private message to Unextinguished Star after her live broadcast, but she didn’t receive a reply even after waiting for more than ten minutes.
“What should I do? Should I go see him? But that doesn’t feel right. I’m usually pretty reserved. How can I just offer myself up like that? But if I don’t give him some kind of reward, won’t he stop supporting me like the fans said? It’s just that he’s so handsome and rich, I can’t help but want to get close to him. I wonder if he has a girlfriend. It would be great if I could become his girlfriend…”
Li Qinqin muttered to herself for a long time. In the end, reason prevailed over impulse, and she didn’t foolishly go looking for Yang Chen.
If she had really been fooled by those fans and gone to find Yang Chen at this hour, he definitely wouldn’t have paid her any attention.
If such a small benefit could lure her to his door, and Yang Chen made her popular, wouldn’t it be a waste if someone else could poach her away with a little more benefit in the future?
Yang Chen got up early and drove to the hotel to pick up Li Zhengyuan.
On the way, the radio reported that Yuzhou was experiencing a once-in-a-century rainstorm, affecting millions of people.
Yang Chen listened very carefully to the radio broadcast, hoping to hear about a way to donate. He wanted to do his part to help the people of Yuzhou.
Unfortunately, the broadcast never mentioned how to donate.
Soon, Yang Chen arrived at the hotel and picked up Li Zhengyuan.
“Brother, do you usually drive this car for ride-hailing?” Li Zhengyuan asked.
Yang Chen nodded and said, “Yes!”
“Why does your Passat feel a bit different?” Li Zhengyuan asked, looking around the car.
Yang Chen laughed and said, “Buddy, this is a Phaeton [a luxury sedan made by Volkswagen], of course it’s different from a Passat.”
Li Zhengyuan was immediately shocked and excitedly said, “Phaeton? No way, brother, you bought a Phaeton to drive for ride-hailing?”
Yang Chen smiled and nodded.
“Brother, a luxury car worth two million, and you’re using it for ride-hailing. You’ve really made it big. Brother, if I had known earlier, I would have come to hang out with you sooner,” Li Zhengyuan said with a smile.
“I was worried you guys would think I was showing off,” Yang Chen replied with a smile.
“Brother, there’s no need to worry about that at all. You can show off in front of me all you want, I won’t have any objections. Damn, if I had such an awesome brother, I’d want to show off too. Isn’t it reasonable for you to show off? Brother, don’t overthink it in the future. Even if you slap me in the face with money, I won’t think you’re humiliating me or showing off. Got it? But the prerequisite is that you have to give me the money after you slap me. Haha…” Li Zhengyuan said excitedly.
Yang Chen laughed and said, “Okay, I got it. I was overthinking it before.”
Soon, Yang Chen took Li Zhengyuan to the Haishang Financial Building.
It just so happened that Chen Zhichao had just arrived at work.
Seeing Yang Chen get out of the car, Chen Zhichao quickly ran over.
“Mr. Yang, you’re here. Is there anything you need me to do? Just tell me. It’s so hot, you didn’t need to come in person,” Chen Zhichao said very considerately.
Yang Chen replied with a smile, “I’m bringing a classmate to join my company. Go ahead and do your work; you don’t need to worry about me.”
Chen Zhichao nodded and quickly shook hands with Li Zhengyuan to greet him.
“Brother, hello, my name is Chen Zhichao, and I’m the manager of this building’s management office. If you need anything while you’re working here, feel free to come to the management office to find me. If I’m not here, you can ask anyone else,” Chen Zhichao said with a smile.
Chen Zhichao laughed and said, “We’re from the same family! Feel free to come to me if you need anything. I’ll be going now, so I don’t delay Mr. Yang and Brother Zhengyuan’s business.”
Yang Chen nodded, and Chen Zhichao quickly walked towards the management office.
Li Zhengyuan curiously asked in a low voice, “Chenzi, he’s the manager of the management office, why is he so polite to you? Is the property service here that good?”
Yang Chen chuckled and said, “I bought this building a while ago. Whether he can continue to be the manager of the management office completely depends on what I want. Do you think he should be so polite to me?”
Li Zhengyuan was walking up the steps when his foot slipped, and he almost fell. Fortunately, Yang Chen reacted quickly and grabbed him.
Li Zhengyuan looked shocked, even a little scared, and asked, “Brother, are you kidding me? This building must be worth tens of billions, right? You bought it?”
“Yeah. Just remember that this building belongs to your brother. Don’t bully others in the future, but don’t be a pushover if someone bullies you. If you can beat them, then beat them directly. If you can’t, then go find Chen Zhichao. Got it?” Yang Chen said with a smile.
Li Zhengyuan quickly nodded, not knowing what to say for a moment.
What’s it like to have a billionaire as a brother?
Li Zhengyuan can now share his feelings with everyone.
Yang Chen took Li Zhengyuan to the company.
When the employees saw Yang Chen arrive, they quickly stood up excitedly to greet him.
The current CEO, Xu Xiaoli, quickly ran over and asked, “Mr. Yang, you’re here.”
Yang Chen nodded and said, “Good morning, everyone. Let me introduce you; this is Chen Zhengyuan, our new colleague. He will be working on planning in the future, and I hope everyone will take care of him.”
Chen Zhengyuan quickly said politely, “Hello everyone. My name is Chen Zhengyuan, and I’m very happy to be working with you all. Please take care of me in the future.”
Xu Xiaoli quickly said, “Xiao Chen, sit here.”
Chen Zhengyuan quickly walked over and thanked her with a smile.
After settling Chen Zhengyuan in, Xu Xiaoli quickly invited Yang Chen to the office.
Xu Xiaoli reported on the company’s recent situation to Yang Chen and then showed him a case.
The Hongxing Group recently issued an announcement, willing to spend 50 million to solicit an advertising plan that could change the company’s fate.
Many companies have submitted proposals, and Chenguang Advertising Company certainly has to follow up.
However, after discussing it for many days, they still couldn’t come up with a satisfactory plan.
Yang Chen was particularly good at making plans when he was in the company, so Xu Xiaoli asked Yang Chen for some advice.
Yang Chen carefully looked at the Hongxing Group’s requirements and everyone’s alternative plans.
More than ten years ago, the sports shoes produced by Hongxing Group were still quite popular.
But more than ten years later, you can hardly see Hongxing stores on the street.
It is estimated that they have reached a moment of life and death, so they want to spend 50 million to solicit a plan that can change the company’s fate.
The most effective way to save a sports shoe company is to make their products in short supply.
The company can make money if the products are sold.
However, Hongxing’s shoes do not have any outstanding features. Other brands have what it has, and it does not necessarily have what other brands have.
For shoes of the same price, people are more willing to choose Li Ning, Nike, or even Xtep, which is a little worse. Few people will consider Hongxing, or even if they want to buy Hongxing, they can’t buy it because there are too few of their stores.
Therefore, it is absolutely unrealistic to rely on an advertisement to save the company.
Since it is getting worse and worse, it also means that consumers do not recognize this brand of shoes.
No matter what kind of tricks the advertisement makes, consumers will still not buy it if they don’t buy it.
Therefore, to change the company’s fate, you must think of other ways and never rely on advertising.
Yang Chen thought for a while, and suddenly his eyes lit up.
“Xiaoli, call Hongxing Group and tell them I want to talk to their boss. Just say I have a way to save their company, and if my method doesn’t work, I’m willing to bear all their losses,” Yang Chen ordered.
Xu Xiaoli quickly nodded and called the Hongxing Group’s publicity department.
After several twists and turns, it took more than ten minutes to finally get through to Wu Xiurong, chairman of Hongxing Group.
Yang Chen directly stated his identity and intentions to Wu Xiurong.
Wu Xiurong said with a smile, “Oh, hello, Mr. Yang. What’s your method? Tell me about it.”