Mining And Construction Tycoon [EN]: Chapter 133

133. Selling the Image (2)

Tae-soo turned his attention to Park Cheol-wan.

“President Park, I need the blueprints for the temporary studio and all construction-related matters finalized within three days.”

“Yes, yes?”

Park Cheol-wan nodded, then hesitated.

“T-Three days?”

“Why? Is that a problem?”

“W-Well…”

*That’s* too tight.

Even if I pulled three all-nighters, I don’t think I could manage it.

Tae-soo elaborated.

“This drama is a golden opportunity. Remember, it’s the perfect promotional tool for a successful apartment sale. That’s why we’re building a temporary studio and model home.”

Ah, when the Chairman puts it like *that*…

Park Cheol-wan nodded with renewed determination.

“I’ll do my best to make it happen in three days. Leave it to me.”

“Good.”

Hol쭉-yi [likely a nickname, perhaps indicating someone thin or quick] also chimed in, clenching his fist.

“No time to waste. I’ll head back to my office. I need to prepare for tomorrow’s proposal review meeting.”

“Camera support, staff recruitment, provision of props and filming locations, sponsorships, and advertising…”

That’s quite generous.

“I’m even considering covering additional production costs. The success of Taeyang Apartments and this drama are intertwined.”

Tae-soo clearly outlined the promotional strategy.

Hol쭉-yi nodded solemnly.

“Understood. I’ll start preparations immediately.”

Hol쭉-yi turned to leave, declining a drink.

He hurried away, then quickly turned back to the bartender.

“That Louis XIII I opened, save it for me!”

He didn’t leave a single drop of the expensive liquor in his glass, tilting it to drain every last bit.

Only then did he properly acknowledge Tae-soo and rush off again.

Tae-soo looked at Park Cheol-wan.

“There will be a lot to prepare regarding the model home. Can you handle it?”

“I have to! Absolutely!”

Park Cheol-wan’s eyes burned with the same intensity as Hol쭉-yi’s.

“Taeyang Apartments aims to be the pinnacle of luxury, a new concept in apartment living. I’ve poured years of effort into planning, designing, drawing up blueprints, and investing my dreams. We have to see this through to the end.”

This little bit of overtime is nothing!

It’s not like I haven’t worked overtime before!

It’s not like I haven’t worked three days and nights straight!

“I will definitely build a spectacular model home!”

“Good.”

Park Cheol-wan, equally fired up, downed his liquor in one gulp.

Then, he rolled up the blueprints he had spread out and placed them back in his bag.

He politely greeted Tae-soo and walked into the VIP room inside the bar with a purposeful stride.

“Father! Let’s go home now!”

Park Tae-jong, who was finishing his whiskey, was unceremoniously dragged out.

“Just leave me alone. I’m here reminiscing about old times with my comrades…”

Park Cheol-wan pulled the dried squid from Park Tae-jong’s mouth.

“Don’t pretend squid is a cherished memory. I’m busy. I can’t wait for you, Father. I have a lot to do.”

“The Golden Bell rang [likely a reference to a drinking game or a specific brand of alcohol]. This whiskey is really good stuff…”

“Stop drinking so much! Mother called to nag me about your fatty liver. Should I call Pohang [likely their hometown or where his mother is] right now?”

“…”

His son’s firm attitude was a surprise.

He was usually a gentle soul who would share a drink with his old friends and wait patiently outside until the end.

But his son’s eyes were blazing, radiating an unbreakable determination.

Park Tae-jong reluctantly put down the whiskey bottle and stood up.

“Who lit a fire under our son? He’s usually so mild-mannered, but his eyes go wild when work is involved!”

Park Tae-jong’s intense gaze was almost unbearable.

Tae-soo greeted him politely.

“I’ll buy you a proper drink next time.”

“Ahem!”

“The Golden Bell, let’s ring it one more time. What do you say?”

“…Well, young people are busy working, so I have to understand.”

Park Cheol-wan took a deep breath.

“Could it be that Golden Bell…”

The bottle of liquor Hol쭉-yi left behind, Kim Kwang-rok clutching his stomach and laughing, and Tae-soo tilting his glass with a wry expression.

All the pieces of the puzzle clicked into place.

* * *

Joongse Media Center, located in Seosomun-dong, Seoul.

It houses TBS Dongin Broadcasting, sharing the building with Joongse Ilbo [a major newspaper].

In the meeting room, broadcasting officials were already waiting.

Tae-soo and Hol쭉-yi entered, followed by Kim Kwang-rok and Song Chang-joon.

The broadcasting officials stood up in unison.

“We’ve been expecting you. Please, have a seat.”

Song Chang-joon and Hol쭉-yi sat next to Tae-soo.

Kim Kwang-rok stood silently behind Tae-soo.

“Were you surprised by our sudden contact yesterday?”

“Not at all. We always welcome sponsorship inquiries with open arms. Please don’t hesitate to reach out. Hahaha.”

If they’re offering money, we’d jump at the chance even in the dead of night.

Hol쭉-yi seemed to be well-acquainted with the broadcasting officials.

They appeared completely comfortable with each other.

‘As expected of Hol쭉-yi, he’s a true social butterfly.’

I have no idea when he even visited the broadcasting station.

He must have been incredibly busy shuttling between city hall and the district office.

They quickly got down to business.

“Chief Kim, is there a specific reason for your sudden interest in the daily drama? I believe I explained the production challenges quite thoroughly.”

“Our Chairman is interested.”

“Um, the Chairman…”

The broadcasting officials instinctively looked around for the Chairman.

There was no one present who appeared old enough to be a conglomerate chairman.

Kim Kwang-rok, however, was too intimidating to even make eye contact with.

Everyone wore confused expressions.

Tae-soo smiled and introduced himself.

“I’m Kang Tae-soo of Taeyang Group.”

Everyone looked astonished.

No matter how you looked at him, he appeared to be in his early to mid-20s at most.

They stared at Tae-soo in disbelief.

Frankly, he looked younger than Hol쭉-yi, who was already in charge of public relations at a young age.

“We thought you were the CF [Commercial Film] model you brought along because you were producing a commercial together.”

*That* face is the chairman of the group!

After a moment of stunned silence, the broadcasting officials quickly offered their greetings.

“It’s an honor to meet the Chairman of Taeyang Group.”

“No one expected the Chairman to come in person.”

Tae-soo smiled and gestured.

Song Chang-joon then distributed the prepared materials.

The broadcasting officials began to review the documents.

Everyone’s eyes widened in surprise.

“You’re providing a studio?”

“Is it true that you’ll also support us with heavy equipment, personnel, and open space for outdoor filming?”

“Even broadcasting cameras and materials needed for the set?”

“And you’re entrusting us with sponsorships and advertising…”

The conditions are incredibly generous.

This is the first time I’ve ever encountered such favorable terms.

Tae-soo raised one finger.

“In addition to all of that, I will invest an additional 100 million won.”

People’s jaws dropped.

The person who had exchanged greetings with Hol쭉-yi formally introduced himself.

“I’m Go Seok-man, CP (Chief Producer) of TBS Drama.”

CP is the chief executive producer, typically referring to PDs [Production Directors] at the director or deputy director level.

They coordinate the PDs in charge of programs allocated to the production bureau, manage the personnel of production staff, technicians, and cast members, and are in charge of program planning.

In short, they are the chief person in charge of the entire program.

“This is a drama that we were worried we’d have to scrap due to the filming location.”

It was a drama that had been ambitiously prepared.

No one understands the pain of giving up due to filming difficulties better than us.

“If Taeyang Group provides such comprehensive support, there’s plenty of room for discussion.”

Go Seok-man CP gestured.

A broadcasting employee handed out materials to Tae-soo’s side.

“This is the material we have prepared.”

Tae-soo saw the title of the daily drama for the first time.

Tae-soo reviewed the script.

The planning intention and plot were outlined there.

The names of the production staff were also included.

Go Seok-man CP said.

“The decision on whether to proceed with production will be finalized after discussing it with the director.”

“Hmm.”

“But with this level of support, it will likely pass without any issues.”

Go Man-seok was already grinning from ear to ear.

He was so eager to get started that he was practically bouncing in his seat.

Why wouldn’t he be?

A project that was on the verge of cancellation due to studio limitations was about to be revived.

It seemed destined for success with such tremendous support and investment.

The joy was indescribable.

“The script is already complete. We have already narrowed down the people who will be in charge of production.”

Tae-soo nodded.

“Since we’re here, I’d like you to briefly introduce the drama.”

“Of course. Please take a look here.”

Go Seok-man pointed to the planning intention and plot and began to explain.

Right below that was a description of the male lead role.